My name is Praveen Rajan, and I am the Head of Internet & Services at DiGi, a mobile service provider in Malaysia.
Most of my working hours are spent on marketing products and services to connect people in Malaysia. Today, I lead a team of smart and ambitious individuals trying to help our customers enrich their lives with the power of the Internet. We take great pride and care to build and market useful things as the decisions we make can potentially impact the livelihoods of millions of customers.
My experience in product marketing ranges across a broad range of projects and categories in the Internet space. I have enjoyed the privilege of working with partners such as Opera, Facebook, Getjar, Apple, and Google. Malaysia is a country with about 28 million people and it presents a unique marketing challenge given its diversity in people and devices.
I was formerly the CTO of LifeLogger between 2003 to 2006. LifeLogger was a social networking service that was probably ahead of its time. But it did teach me some of my biggest life lessons. During this time, I spent most of my time with web development on the LAMP stack, and was more of a geek than a marketeer. I no longer write code, but I feel this phase of my life has helped me understand how web engineering is driving the growth we see in the Internet world.
I live in Kuala Lumpur where my wife and I have stopped our cable TV and fixed phone line subscriptions, and switched our media consumption to the Internet. Things like Boxee, eztv, uTorrent and curated YouTube sites such as Devour are shaping my family’s life today. I imagine that my kid will grow by leaps and bounds because of these factors in our life.
My professional experience allows me freedom to share knowledge through speaking engagements. I would be happy to speak at events where I can help others through my experience. If you see a fit for a speaking engagement, please emailme [at] praveenrajan [dot] com.