Perempuan Melayu?

A quick post of some Gmail screenshots depicting sponsored links I came across today. These are supposedly targeted/contextual depending on the user's geographical location and email contents.

The following was crafted in Bahasa Malaysia. Translated to English, it reads: "Malay Girls: chat with sexy Malay girls. Lots of photos. Join for free."


The following looks like a very dodgy MLM programme based in Malaysia.


Well, I clicked on both these ads out of curiosity; so that translates to a successful conversion for the marketing wizards! It definitely caught my attention. It's obvious that the key to winning the text-ads battle is to keep the message concise and direct. Kick out the fluff, and plaster a simple yet strong call for action!