Praveen Rajan

Monday, March 01, 2010

If only there were yellow apples

Breaking News: DiGi's bringing in the iPhone.

The marketing machine starts churning goodies from today. Bosses seen here dishing out (green) apples to staff on their way in to the office today.

http://digi.com.my/iphone

Labels: apple, digi, iphone

Friday, March 02, 2007

Bill Gates versus Steve Jobs

Hilarious animated video that pits Bill Gates against Steve Jobs in the clean white virtual world of the iconic Mac ads.

Labels: apple, humour, videos, windows

Tuesday, January 16, 2007

Even Steve Jobs uses cue cards

But in a discreet way. The ultimate presenter has his own way, and if you've watched the 2007 MacWorld keynote, you'll notice that his demo was structured along the points in the cue card.

(View a larger image)

While we're on the subject of cue cards, read Presentation Zen's post-mortem of Stan Sigman's dismal presentation at the same event. Valuable practical insights on communications marketing.

Related links:

SpyMac: Spy shots from Macworld 2007
Presentation Zen: Steve Jobs at Macworld: "We come from different worlds"
Praveen Rajan: Isn't it incredible?
Praveen Rajan: Dang! Where is the MacWorld keynote webcast?

Labels: apple, presentation

Friday, January 12, 2007

Isn't it incredible?

I just completed watching the keynote address by Steve Jobs at MacWorld 2007. Just under 2 hours long, with a performance by John Mayer. All throughout you'll hear several exclamations of "Isn't this/it incredible?"

It certainly is.

It's not just the upcoming iPhone, but Steve's magnetic and charismatic presentation -- he's an excellent speaker, and an entertaining marketeer.

Catch the keynote here, streaming in Quicktime.

Related links:

BusinessWeek: How to Wow 'Em Like Steve Jobs
BusinessWeek: Steve Jobs' Magic Kingdom
MacWorld 2007: Keynote address by Steve Jobs
Praveen Rajan: Apple unveils the iPhone

Labels: apple

Wednesday, January 10, 2007

Dang! Where is the MacWorld keynote webcast?

I've always followed the webcast of the MacWorld keynote, especially since I find Steve Jobs to be one of the best presenters around. Unfortunately, it looks like I'll have to wait till Thursday, 10AM (MYT, GMT +8), as Apple will only be providing a delayed webcast this year. (I wonder why)

Excerpt from Macworld:

In a statement released this morning, Apple confirmed that it will webcast the keynote -- but doesn't plan to do so until 6:00 PM Pacific Time Tuesday, nine full hours after Jobs' keynote is scheduled to begin. An Apple spokesman contacted by MacCentral was unable to provide any further details about the reason for the delayed Webcast.

Apple unveils the iPhone

Apple Inc unveiled the iPhone at MacWorld 2007. Awesome innovation that I believe is bound to rock the market.

Excerpt of specs from Engadget:

Sweet, glorious specs of the 11.6 millimeter device (that's frickin' thin, by the way) include a 3.5-inch 480 x 320 touchscreen display with multi-touch support and a proximity sensor to turn off the sensor when it's close to your face, 2 megapixel cam, 4GB or 8 GB of storage, Bluetooth with EDR and A2DP, WiFi that automatically engages when in range, and quadband GSM radio with EDGE. Perhaps most amazingly, though, it somehow runs OS X with support for Widgets, Google Maps, and Safari, and iTunes (of course) with CoverFlow out of the gate.